How to Pitch the Value of Content Marketing to Leadership

A strong content marketing strategy can work wonders for your business. The trouble is, it can be a bit hard to measure, making it a tough sell for leadership. Thankfully, there ARE tangible ways to prove the benefits.

Our pitch deck includes:

Overview & Benefits

The goal of content marketing, plus benefits for every stage of the sales pipeline.

Impactful Statistics

Did you know? Content marketing typically generates 3x as many leads as traditional.

Tips on Measuring ROI

Contently’s step-by-step model for measuring ROI effectively (and proving ROI).